Learn. Optimize. Grow.

Welcome to Uberall Academy, the premier learning platform designed for multi-location brands, enterprise marketers, and agencies looking to master local visibility, reputation, engagement, and conversion strategies.
Whether you’re new to location marketing or a seasoned expert, our courses provide the insights, strategies, and platform training you need to scale success across all locations.

Build Expertise & Earn Industry Recognition

Drive results—one course at a time.

  • Fundamentals & Certifications

    Gain a strong understanding of location marketing fundamentals, including visibility, reputation, engagement, and conversion best practices.

  • Advanced Strategies

    Explore AI-powered customer engagement, data-driven performance insights, and advanced local SEO to maximize your return on investment.

  • Uberall Platform Training

    Get hands-on, step-by-step training on Uberall’s platform to manage listings, monitor analytics, and engage customers across multiple channels.

Get Certified & Showcase Your Expertise

Drive real business impact—one course at a time.

  • Earn industry-recognized certifications.

  • Build professional credibility and internal influence

  • Share achievements on LinkedIn and team reports

  • Unlock access to future advanced courses and insights

Academy Team

Meet the experts behind the Uberall Academy—curating the content, guiding the learning journey, and shaping the future of local marketing education.

Industry Expert & Podcast Host Christian Hustle

Christian Hustle is a Location Performance Optimization (LPO) expert with 12+ years of experience helping multi-location brands enhance their digital presence and drive real-world conversions. He specializes in local SEO, reputation management, and customer engagement, sharing actionable strategies through Uberall Academy to help brands master Visibility, Reputation, Engagement, and Conversions. 🚀

VP of Solutions Krystal Taing

Krystal leads with heart, strategy, and a love for all things local. As VP of Solutions at Uberall, she empowers teams and clients to navigate the evolving local landscape with confidence—turning complex challenges into clear paths to success through enablement, continuous learning, and a deep passion for local marketing.

Product Enablement Manager Anthony Granillo

Anthony Granillo is a Product Enablement Manager at Uberall with a career of 10+ years dedicated to SaaS enablement for customers and partners in martech. He specializes in helping businesses leverage technology to optimize local marketing, streamline operations, and drive measurable growth. 🚀

Industry Experts

Learn from thought leaders and local marketing professionals who bring proven strategies, fresh insights, and hands-on experience to every lesson.

Principle Solutions Engineer Ehab Aboud

As a Principle Solutions Engineer at Uberall, Ehab blends technical expertise with a passion for storytelling to help clients succeed in local marketing. He’s driven by curiosity and creativity, turning complex challenges into simple, strategic solutions that empower businesses to grow and connect with communities.

Senior Product Manager Khaled El Ganzory

Khaled is a Senior Product Manager at Uberall who’s passionate about listening to customers and turning their needs into impactful product solutions. With a strong focus on local digital experiences, he builds tools that empower businesses to succeed and grow in today’s competitive local landscape.

Chief Revenue Officer Grant Coleman

Known as the CRO of LPO, Grant leads the global customer organization at Uberall with energy, optimism, and a relentless focus on customer success. He’s passionate about empowering businesses to win locally—driving results through connection, innovation, and a belief that great teams (and great coffee) fuel great outcomes.

Insights from Our Partners

Gain insights from our top partners driving real results with LPO strategies around the globe.

Global Partnerships at Google Lisa Landsman

Lisa Landsman, Head of Global Partnerships, Restaurants & Travel at Google. With over 25 years in the digital space and 18 years at Google, Lisa leads Global Partnerships for the Restaurants & Travel verticals. She focuses on industry engagement and SMB education, empowering businesses to maximize their presence across Google platforms and drive growth.

FAQ

  • What is Uberall Academy?

    Uberall Academy is an online learning platform designed for multi-location brands, franchise operators, and marketers looking to master Location Performance Optimization (LPO). It offers certifications, strategy courses, and hands-on Uberall platform training to help businesses increase visibility, manage reputation, engage customers, and drive real-world conversions.

  • Do I need to be an Uberall customer to take these courses?

    No! While some courses focus on how to use Uberall’s platform for multi-location management, the LPO strategy courses teach universal best practices applicable to any brand looking to improve local search rankings, reputation, and conversions.

  • Who should take Uberall Academy courses?

    Uberall Academy is ideal for marketing professionals, digital teams, franchise operators, SEO specialists, and agencies looking to improve local search performance, reputation management, and customer engagement across multiple locations. Whether you’re new to local marketing or looking to refine your strategy, our courses provide actionable insights tailored to multi-location success.

  • How long do courses take to complete?

    Courses are self-paced, allowing you to learn on your schedule. Certifications, like the Uberall Silver LPO Certification, typically take 2 hours, while shorter tactical courses, can be completed in 20-45 minutes.

  • Will I receive a certification upon course completion?

    Yes! Many Uberall Academy courses offer certifications and digital badges upon completion. These credentials can be added to your LinkedIn profile, resume, or agency website to showcase your expertise in local marketing, reputation management, and LPO.

  • How much do Uberall Academy courses cost?

    Most strategy-focused courses are free for a limited time, allowing marketers and businesses to gain valuable local marketing insights at no cost. Platform training courses, which provide hands-on guidance for using Uberall’s tools, are available exclusively to Uberall customers and partners as part of their existing service plans.

  • Are there any prerequisites for taking these courses?

    No prior experience is required! Our courses are designed for all levels, from beginners looking to understand Location Performance Optimization (LPO) to experienced marketers managing multi-location businesses. However, platform training courses require an existing Uberall partnership to access.

  • Do I need to complete the courses in a specific order?

    No, you can take courses in any order that fits your learning goals. However, we recommend starting with the foundational certifications (like Silver LPO) to build a strong understanding before moving on to more advanced or specialized courses (coming soon). Each course is designed to be self-contained and flexible, so you can learn at your own pace.